Since 1992, Altagamma Foundation gathers High-End Italian Cultural and Creative Companies, recognized globally as authentic ambassadors of Italian style. The mission is to increase the competitiveness of the High-End industry, contributing to Italy’s economic growth. This approach is fully complementary to LuxHub’s mission and scope of work; it is precisely for this reason that LuxHub is the only communication agency partner of Altagamma.
For this specific project, Havas LuxHub was responsible for entirely redefining the official website of Altagamma, with the objective of supporting the Fondazione in its larger project of excellent digital transformation. The scope of this collaboration focused on usability, digital creative design and technical development in order to ensure the correct visualization of the website from all devices.
GianMario Motta, Havas LuxHub Business Director states “the Altagamma project represents an important example of our scope of work as digital is definitely one of the most interesting areas for the fashion & luxury sector. The partnership with Altagamma allows us to continuously pursue opportunities for discussion and dialogue with the most important high-end Italian companies, which will in turn guarantee our ability to respond to their needs for development in the digital field.”
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